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Ross geeks out on refining the element of natural lighting to achieve a captivating visual narrative. His projects draw on raw emotions, whether it is a fast paced campaign for athletes or a poignant piece infused with rich symbolism.


With his roots in photography and his background as a DOP, his eclectic directing style is a definition of ‘look before you leap.’ From using roller-skates to dynamic car-to-car shots, he matured into directing not afraid to experiment with his vision to create a story that is enticing to the spectator. His power to mould the atmosphere on the set to keep a natural flow is a reflection of his perceptive, calm and happy demeanour. As a result, he accomplishes a cinematic allure, drawing from his love for South Africa, wanderlust, nature and real human connection.

Ross is represented as a Director in Europe and South Africa by production company Eyeforce, both entities have an affinity for sports, adventure, sustainability and human stories.

Eyeforce :
Direct :


Screenshot 2022-08-05 at
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